Taylor Swift Achieves Seventh No. 1 Album on Billboard 200 Chart & Biggest Week of 2020 With 'Folklore'
Folklore starts with 846,000 equivalent album units earned in the U.S. in the week ending July 30, according to Nielsen Music/MRC Data. That marks the largest week registered for any album since Swift’s ownLover, which debuted at No. 1 on the Sept. 7, 2019-dated chart with 867,000 units.
Further, in the last four years, the three biggest weeks for any album have been racked up by Swift. Dating back to July of 2016, the three largest frames for any album are: Swift’sReputation(1.24 million units, Dec. 2, 2017-dated chart),Lover(867,000) andFolklore(846,000).
Swift Has the Three Biggest Weeks for Any Album in the Last Four Years:In the last four years, the three biggest weeks for any album have been racked up by Swift. Dating back to July of 2016, the three largest frames for any album were tallied by the debut weeks of Swift’sReputation(1.24 million units, Dec. 2, 2017-dated chart),Lover(867,000) andFolklore(846,000).